--- title: Robineau Media Blog | James Hunter description: Latest news and insights on all things marketing, advertising and communications --- [![RobineauMedia-Logo](https://www.robineaumedia.com/hubfs/RobineauMedia-Logo.png)](https://www.robineaumedia.com) - [About](https://www.robineaumedia.com/about) - Strategies - [Strategies](https://www.robineaumedia.com/services) - [I Need Help With Marketing](https://www.robineaumedia.com/i-need-help-with-marketing-robineau-media) - [Consulting](https://www.robineaumedia.com/consulting-services) - [CTV](https://www.robineaumedia.com/ctv) - [Surveys & Insights](https://www.robineaumedia.com/surveys) - [Industry Solutions](https://www.robineaumedia.com/industry-solutions) - [All Industries](https://www.robineaumedia.com/industry-solutions) - [Health & Social Care](https://www.robineaumedia.com/nonprofits) - [Politics](https://www.robineaumedia.com/political) - [Impact](https://www.robineaumedia.com/impact) - [Blog](https://www.robineaumedia.com/blog) [Let's Talk](https://www.robineaumedia.com/contact) ### [What Your Analytics Are Actually Telling You (And What You’re Probably Ignoring)](https://www.robineaumedia.com/blog/what-your-analytics-are-actually-telling-you-and-what-youre-probably-ignoring) October 8 2026 [Caylee Wilson](https://www.robineaumedia.com/blog/author/caylee-wilson) ### [Why “More Posting” Is No Longer a Social Media Strategy](https://www.robineaumedia.com/blog/why-more-posting-is-no-longer-a-social-media-strategy) September 23 2026 [Caylee Wilson](https://www.robineaumedia.com/blog/author/caylee-wilson) ### [How to Build a Marketing Strategy Around Tentpole Moments (Without Blowing Your Budget)](https://www.robineaumedia.com/blog/how-to-build-a-marketing-strategy-around-tentpole-moments-without-blowing-your-budget) September 15 2026 [Caylee Wilson](https://www.robineaumedia.com/blog/author/caylee-wilson) ### [Why Your Landing Page Is Killing Your Ad Performance](https://www.robineaumedia.com/blog/why-your-landing-page-is-killing-your-ad-performance) August 25 2026 [Caylee Wilson](https://www.robineaumedia.com/blog/author/caylee-wilson) ## James Hunter ### Recent Posts [![](https://www.robineaumedia.com/hubfs/James%20Local%20Blogging.png)](https://www.robineaumedia.com/blog/ctv-advertising-syracuse) ![time](https://www.robineaumedia.com/hubfs/raw_assets/public/@marketplace/Web_Canopy_Studio/Funnel_Studio/images/time-icon.png) 4 minute read ## [CTV Advertising in Syracuse: What It Is and Why It Works Here](https://www.robineaumedia.com/blog/ctv-advertising-syracuse) CTV Advertising in Syracuse: What It Is and Why It Works Here Most people in Syracuse have neverfalse [![](https://www.robineaumedia.com/hubfs/What%20Good%20Digital%20Marketing%20Actually%20Looks%20Like%20in%20Syracuse.png)](https://www.robineaumedia.com/blog/advertising-in-syracuse) [advertising](https://www.robineaumedia.com/blog/tag/advertising) ![time](https://www.robineaumedia.com/hubfs/raw_assets/public/@marketplace/Web_Canopy_Studio/Funnel_Studio/images/time-icon.png) 3 minute read ## [What Good Digital Marketing Actually Looks Like in Syracuse.](https://www.robineaumedia.com/blog/advertising-in-syracuse) Advertising in Syracuse: What Actually Works (And What Quietly Fails) nd What Quietly Fails) It'sfalse [![](https://www.robineaumedia.com/hubfs/20221130_163526_0000.png)](https://www.robineaumedia.com/blog/how-long-should-a-campaign-run) ![time](https://www.robineaumedia.com/hubfs/raw_assets/public/@marketplace/Web_Canopy_Studio/Funnel_Studio/images/time-icon.png) 1 minute read ## [How Long Should A Campaign Run?](https://www.robineaumedia.com/blog/how-long-should-a-campaign-run) How long should a campaign run? [![](https://www.robineaumedia.com/hubfs/started.png)](https://www.robineaumedia.com/blog/programmatic-advertising-for-small-businesses-what-why-and-how) ![time](https://www.robineaumedia.com/hubfs/raw_assets/public/@marketplace/Web_Canopy_Studio/Funnel_Studio/images/time-icon.png) 1 minute read ## [Programmatic Advertising For Small Businesses: What, Why, and How?](https://www.robineaumedia.com/blog/programmatic-advertising-for-small-businesses-what-why-and-how) Programmatic advertising is a buzzword in the advertising industry, and for good reason. We’llfalse ## [Proud Sponsor](https://www.robineaumedia.com/blog/proud-sponsor) Good luck to all of the golfers at the McMahon Ryan Child Advocacy Center Karts 4 Kids fundraiserfalse ## [Join your Strathmore neighbors for this fun, free and inclusive event!](https://www.robineaumedia.com/blog/join-your-strathmore-neighbors-for-this-fun-free-and-inclusive-event) [![](https://www.robineaumedia.com/hubfs/update.png)](https://www.robineaumedia.com/blog/4-major-consequences-of-not-updating-your-business-information-across-the-web) ![time](https://www.robineaumedia.com/hubfs/raw_assets/public/@marketplace/Web_Canopy_Studio/Funnel_Studio/images/time-icon.png) 2 minute read ## [4 Major Consequences of NOT Updating Your Business Information Across the Web](https://www.robineaumedia.com/blog/4-major-consequences-of-not-updating-your-business-information-across-the-web) Keeping your business information up-to-date across the web is an important part of creating anfalse [![](https://www.robineaumedia.com/hubfs/opennn.png)](https://www.robineaumedia.com/blog/fun-friday-fact-7-16) [Fun Facts](https://www.robineaumedia.com/blog/tag/fun-facts) ## [Robineau Media Fact Friday](https://www.robineaumedia.com/blog/fun-friday-fact-7-16) Small Business Statistics to Know in 2021! - In 2020, 46% of consumers said they were more likelyfalse [![](https://www.robineaumedia.com/hubfs/SEO2.png)](https://www.robineaumedia.com/blog/robineau-media-fact-friday-7-23) ![time](https://www.robineaumedia.com/hubfs/raw_assets/public/@marketplace/Web_Canopy_Studio/Funnel_Studio/images/time-icon.png) 1 minute read ## [Robineau Media Fact Friday](https://www.robineaumedia.com/blog/robineau-media-fact-friday-7-23) Here are 3 key marketing statistics to help you make better business decisions. [![](https://www.robineaumedia.com/hubfs/social%20media.png)](https://www.robineaumedia.com/blog/stop-chasing-likes-start-with-strategy) [social media](https://www.robineaumedia.com/blog/tag/social-media) ![time](https://www.robineaumedia.com/hubfs/raw_assets/public/@marketplace/Web_Canopy_Studio/Funnel_Studio/images/time-icon.png) 1 minute read ## [Stop Chasing likes…. Start With A Strategy](https://www.robineaumedia.com/blog/stop-chasing-likes-start-with-strategy) Whenever I meet with a client who is worried about social media, I always guide them back to theirfalse [![](https://www.robineaumedia.com/hubfs/onboard.png)](https://www.robineaumedia.com/blog/our-client-onboarding-guide) [onboarding](https://www.robineaumedia.com/blog/tag/onboarding) ![time](https://www.robineaumedia.com/hubfs/raw_assets/public/@marketplace/Web_Canopy_Studio/Funnel_Studio/images/time-icon.png) 1 minute read ## [Our Client Onboarding Guide](https://www.robineaumedia.com/blog/our-client-onboarding-guide) Why an onboarding guide? Onboarding guides come in all shapes and sizes. From videos to interactivefalse [Meet the owner](https://www.robineaumedia.com/blog/tag/meet-the-owner) ## [Check out our Yelp Syracuse Meet the owner coverage](https://www.robineaumedia.com/blog/check-out-our-yelp-syracuse-meet-the-owner-coverage) [![](https://www.robineaumedia.com/hubfs/cny.png)](https://www.robineaumedia.com/blog/recent-press-1) ## [Recent Press](https://www.robineaumedia.com/blog/recent-press-1) As a Black and Woman owned business, we are proud to be a Participating Partner of the CNY 21-Dayfalse [digital advertising](https://www.robineaumedia.com/blog/tag/digital-advertising) ## [Top Advertising Agencies in Syracuse, NY](https://www.robineaumedia.com/blog/top-advertising-agencies-in-syracuse-ny) The UpCity team has researched advertising agencies throughout Syracuse, NY to find the bestfalse [press](https://www.robineaumedia.com/blog/tag/press) ## [Recent Press](https://www.robineaumedia.com/blog/recent-press) We recently had the opportunity to sit down with Mike Famoso from Webs Unweaved to share our agencyfalse [![](https://www.robineaumedia.com/hubfs/direct%20%20mail-1.png)](https://www.robineaumedia.com/blog/how-digital-direct-mail-can-work-for-your-business) [Direct Mail](https://www.robineaumedia.com/blog/tag/direct-mail) ![time](https://www.robineaumedia.com/hubfs/raw_assets/public/@marketplace/Web_Canopy_Studio/Funnel_Studio/images/time-icon.png) 2 minute read ## [How Digital Direct Mail Can Work for Your Business](https://www.robineaumedia.com/blog/how-digital-direct-mail-can-work-for-your-business) While more consumers are spending time online, you can still find ways to connect with them andfalse [![](https://www.robineaumedia.com/hubfs/SEO2.png)](https://www.robineaumedia.com/blog/what-is-seo-1) [SEO Score](https://www.robineaumedia.com/blog/tag/seo-score) ![time](https://www.robineaumedia.com/hubfs/raw_assets/public/@marketplace/Web_Canopy_Studio/Funnel_Studio/images/time-icon.png) 1 minute read ## [What is SEO?](https://www.robineaumedia.com/blog/what-is-seo-1) What is SEO? [![](https://www.robineaumedia.com/hubfs/adtech.png)](https://www.robineaumedia.com/blog/what-is-adtech) [Adtech](https://www.robineaumedia.com/blog/tag/adtech) ![time](https://www.robineaumedia.com/hubfs/raw_assets/public/@marketplace/Web_Canopy_Studio/Funnel_Studio/images/time-icon.png) 8 minute read ## [What is AdTech?](https://www.robineaumedia.com/blog/what-is-adtech) The first step to leveraging AdTech is understanding exactly what it is. AdTech (short forfalse [![](https://www.robineaumedia.com/hubfs/blog.png)](https://www.robineaumedia.com/blog/5-reasons-you-should-start-blogging) [writing](https://www.robineaumedia.com/blog/tag/writing) ![time](https://www.robineaumedia.com/hubfs/raw_assets/public/@marketplace/Web_Canopy_Studio/Funnel_Studio/images/time-icon.png) 2 minute read ## [5 Reasons You Should Start Blogging](https://www.robineaumedia.com/blog/5-reasons-you-should-start-blogging) ![RobineauMedia-Logo-white-Vector](https://www.robineaumedia.com/hubfs/RobineauMedia-Logo-white-Vector.png) Robineau Media is a digital marketing agency specializing in omni-channel strategies. 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